What brand of moisturizing lotion is good? Evaluation and recommendation of popular brands on the Internet in the past 10 days
With the arrival of autumn and winter, moisturizing lotions have become a hot topic in skin care. In the past 10 days, data from major social platforms and e-commerce companies have shown that consumers’ attention to moisturizing lotions has increased significantly. This article will compile a purchasing guide for the latest moisturizing lotion for you based on the hot discussion on the Internet, ingredient analysis and user reputation.
1. Top 5 popular moisturizing lotion brands in the past 10 days

| Ranking | brand | Popular products | core selling point | Discuss the popularity index |
|---|---|---|---|---|
| 1 | Curel | Intense moisturizing lotion | Ceramide Repair Barrier | 9.2/10 |
| 2 | Cerave | PM Milk Night Repair Lotion | Triple Ceramide + MVE Technology | 8.8/10 |
| 3 | Winona | Special care moisturizer | Portulaca oleracea extract + green thorn fruit oil | 8.5/10 |
| 4 | La Roche-Posay | B5 multi-effect repair cream | 5% Panthenol + Madecassoside | 8.3/10 |
| 5 | Decor | Avocado lotion | Multi-layer liposome technology | 7.9/10 |
2. Shopping guide for different skin types
| Skin type | Recommended brands | key ingredients | Usage suggestions |
|---|---|---|---|
| dry skin | Kiehl's High Moisturizing Cream | Squalane + glacier protection protein | Use morning and night, with oil products |
| oily skin | Clinique oil-free butter | Hyaluronic acid + trehalose | Use at night to avoid excessive stacking |
| Sensitive skin | Avène soothing special care lotion | Spring water + squalane | Do the behind-the-ear test first to simplify your skin care steps |
| Combination skin | IPSA self-discipline circulation lotion | Deep Sea Revitalizing Essence | Oil control in T zone, enhanced moisturizing on cheeks |
3. Moisturizing lotion innovation trends in 2023
According to recent industry reports and consumer feedback, the moisturizing lotion market is showing three major trends this year:
1.Microecological skin care: Attention to lotions containing probiotic ingredients increased by 45% year-on-year, such as the newly launched micro-ecological moisturizing lotion of Lancôme’s Little Black Bottle series;
2.pure beauty: More than 68% of consumers will give priority to alcohol-free and fragrance-free "clean beauty" products, with brands such as Farmacy and Drunk Elephant performing prominently;
3.Intelligent formula: Shiseido's latest "muscle adapting" technology emulsion can automatically adjust the moisturizing power according to the ambient humidity, becoming a new hot spot in technological skin care.
4. Expert purchasing advice
1.Ingredient priority: Ceramide, hyaluronic acid, and panthenol (vitamin B5) are three proven gold moisturizing ingredients;
2.Texture test: Apply the lotion on the back of your hand, wait 30 seconds to see if it is completely absorbed. High-quality products should not be sticky;
3.Seasonal adaptation: It is recommended to choose oil-containing lotion (such as shea butter) in autumn and winter, and gel-textured products in summer;
4.special needs: Consumers with anti-aging needs can pay attention to moisturizing lotions containing Bosein or peptides, such as the Helena Green Bottle Series.
5. Recommendation of cost-effective products
| price range | Recommended products | Specifications | Price per milliliter |
|---|---|---|---|
| Below 100 yuan | Dabao SOD honey | 100ml | 0.6 yuan/ml |
| 100-300 yuan | Vichy 89 Essence Milk | 50ml | 3.2 yuan/ml |
| 300-500 yuan | Clarins phoenix lotion | 75ml | 5.3 yuan/ml |
| More than 500 yuan | La Mer Essence Lotion | 50ml | 18 yuan/ml |
From the above analysis, it can be seen that choosing a moisturizing lotion requires comprehensive consideration of factors such as skin type, season, ingredients, and budget. Recently, it is especially recommended that those with sensitive skin try the new products of Kerun and Winona, while those with oily skin can pay attention to the newly launched oil-control version of Sera Skin. It is recommended that consumers obtain samples to try before purchasing to find the moisturizing solution that best suits them.
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